Journal

What Did We Learnt About Fashion In China

kenghow 23rd Jan 18

Last year we took a trip up to Shanghai, where we spent a good time participating in its fashion week, meeting new people, cafes / bars hopping, sightseeing and exploring local culture. This is a collection of images and clips put together during our adventure through this fascinating city. Witness...

The Far Out - Perfect Harmony

kenghow 16th Nov 17

The natural indigo dyed kasuri shirt comes with fine selvedge detailing within the plackets and gussets, along with contrasting black square out buttons from YKK Japan. Redline indigo selvedge chambray from the most well known mills based in Okayama prefecture Japan. The look, casual grunge with del...

The Made In Japan Factor

kenghow 09th Oct 17

Before launching biro in 2013, we spent 3 years doing continuous research & development. A lot of trial and error was involved. We have visited and dealt with several factories across Asia (China, Hong Kong, Indonesia) and most of them delivered poor results. Just when we thought we should dropped t...

Through My Lenses - Bestoni

kenghow 19th Aug 17

A supporter in many ways, Bestoni has been with the brand since 2 years ago. From a customer turned friend. He comes by occasionally, not only to check out the new products thats out but often with a camera in hand as well. A Touch of Green by biro; sharing a space that is dedicated to quality,...

Jonas, New York

kenghow 22nd Jul 17

Jan 2016. We find ourselves in New York, participating in the highly anticipated Liberty Tradeshow after winning an award from the CFDA during a showcase in Singapore. As always, there were alot left to do with the show just few days away. The first night after landing, we find ourselves heading to ...

Two Weeks in Europe

kage 21st Jul 17

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A Beautiful City - Africa

kage 20th Jul 17

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Natural and Organic

kage 27th Apr 17

Canvas T Handcrafted with a 5000 year old authentic traditional natural dying technique that is almost extinct. Through wears and washes, this natural color will fade and add aesthetics and authenticity to the garment. We chose to use 100% certified Indian organic cotton cultivated without the use ...

Tsuri Ami 吊り編み; Wakayama Japan 和歌山県

kenghow 26th Apr 17

Loopwheel fabric, this is carefully knitted on vintage TSURI-AMI machinery by one of two companies in the world left in Wakayama. Tsuri-ami ki is a term referring to the traditional type of knitting machines that are first used in Japan during the beginning of the 20th century. Referred to as hangin...

Why Did biro Choose To Make Its Products In Japan?

kage 12th Jun 16

There is constant surge of fashion brands all over the world. While staying relevant, innovative and to some extend competitive. The question of origin and country of manufacturing comes into the picture from time to time. To some, it actually matters. This is inarguably, the most commonly asked que...

biro. a brand. a pen. a starting point.

kenghow 07th Oct 15

It didn’t take us very long to decide to use this name, but the process of coming to this name was through a lot of hit and misses. biro, a classic term of a ballpoint pen. Born in Budapest, Hungary,[2] in 1899, László József Bíró invented the modern ballpoint pen. This technology was invented back ...

Okayama - The Mecca Of Denim

kage 12th Jun 15

Let's start off by some images to give you a better understanding. When we say Okayama denim, it is actually referring to Kojima, a small town within Okayama prefecture that produces one of the world best denim today. Bus Ads Holy Land of Jeans Vending Machines On the Streets We have a hal...

Showcase - UNDEFINED YEARNINGS

kenghow 20th Sep 13

Our first showcase since the launch of the brand in 2013. Taking place at frontrow store in Raffles Hotel, Singapore. We house close to 200 prestigious guest in the approximate 700+ sqft space presenting to them biro's 2nd collection - undefined yearning, that focuses on being clean and urban whil...